In my last Vlog I covered how we're integrating design thinking and service design methods into our production process. Lensrentals.com, and a simple piece of tape, provide a fantastic example of these principles in action.
Let me explain.
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We've had a few questions from readers about what we mean when we say "our process digs deeper into understand your business and your consumers" and our answer is surprisingly simple; Design Thinking. Simply put, we use the tenants of design thinking to help design our strategy, video production, and photography work.